Clean & Sharp Logo for Athletic Equipment & Clothing Line

Contest Holder

Contest Designs

Design Brief

Contest title: Clean & Sharp Logo for Athletic Equipment & Clothing Line
Sub title: Meister
Category: Logo Design

Brand Name:

Meister MMA


Our company sells athletic equipment and apparel, most of it related to Mixed Martial Arts (MMA) and Exercise/Fitness equipment. We are looking for a logo that captures the following attributes:-

  • Clean
  • Sharp
  • Simple yet Sophisticated Design
  • Represents an Athletic Brand with High-Quality Products
  • Captures the Energy of Exercise and Martial Arts
  • Captures Meaning of our Name and our Products
  • Premium, Professional Colors
  • NOT Cartoonish
  • Memorable Design... Not a cookie-cutter logo.

We are looking for original ideas and creativity.


Our company name is Meister MMA ( We have a couple different logos currently and I don't like any of them. You can see the current logos on our site or on a couple of the products:

I am looking for a logo that can just say "Meister" but also add "MMA" in the logo sometimes if the product is specifically an MMA product. (simply show versions with MMA separately in small area)

Here are a few points to note :

1- The logo of course needs to say "Meister", but I want to be able to use part of it as a symbol. That could be a symbol in the logo or a graphic letter in the logo (like the M). The "CROWN" logo here : is a good example where the symbol is part of the logo but could be used by itself. So, ideally the logo wouldn't be just words, or just a symbol, but the two sort of intertwined.

2- Regarding colors, I think the main logo should be mostly neutral colors - black, white, gray, silver. But if an accent is needed in the logo, a yellow or orange could maybe work.

3- These logos here : most closely resemble what I'm looking for: CROWN, GREATWORX, REVIEWCODE, SMOKIN BRANDS. The name is clearly understandable and there is a strong symbol within the logo that represents the feel of the brand in all of these.

4-The "Meister" brand should really represent Strength, Fighting Spirit, High Quality, Athleticism. The word "Meister" means "Master" in German, so it should represent a "premium" brand of athletic equipment. It shouldn't be a "fun" logo, but more of something serious and bold yet still creative.
Design Goals:

Color preferences : 

Mostly neutral colors - black, white, gray, silver

The logo needs to say "Meister". Bold, professional and creative design is what I'm looking for.

Design No-Gos:

It shouldn't be a "fun" logo, but more of something serious and bold yet still creative.

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About Contest

Created on: Sun, 11 Mar 2012 20:21:36 +0000
Ends on: Wed, 21 Mar 2012 20:21:36 +0000
Status: Closed


1st Prize: $300


user avatar Jake Contest Holder
Mon, 19 Mar 2012 02:22:33 +0000

"RED" is not working guys.. read the comments please before putting your efforts! Thanks.. :)

user avatar 110Designs Administrator
Sat, 17 Mar 2012 13:58:35 +0000

Designers: #33 has been taken down due to rip-off claim. Please be aware to submit only your own original designs.


user avatar si9nzation Designer
Sat, 17 Mar 2012 08:47:43 +0000

wow #33 using this logo.. great copied

user avatar Jake Contest Holder
Fri, 16 Mar 2012 22:07:56 +0000

I like the logo #6. To flatos, my suggestions (you don't need to do all, just my suggestions) for some different variations on it would be:

-* Different color combinations - I'm not a big fan of red but I do like the contrasting colors. I really like the 2-tone idea that you have going. And we should also try with other backgrounds as well since we'll be using on different color products
-* Somehow integrate the M symbol into or behind the MEISTER wording. The best solution may be to have the M above the lettering as you have it, but I'm interested if you're able to somehow link the two a little bit more
-* Try skewing the M a little bit - maybe make it look less symmetrical (eg one side of the M is higher than the other slightly), could maybe even follow the contour of words somehow. Not sure if this will look better than the current symmetrical symbol - which looks good - but worth a try
-* I like the current font, but could maybe test out a couple other similar bold fonts

user avatar Jake Contest Holder
Fri, 16 Mar 2012 22:04:49 +0000

For Logos #18, 19 & 20, again I like the idea of the "M" symbol similar to the #1 logo. But these logos remind me more of a logo for a Bank. Very clean and sleek, but too soft and plain for our brand.

user avatar Jake Contest Holder
Fri, 16 Mar 2012 22:03:37 +0000

For logo #14, I think the same thing - the human hands don't work for me. Let's avoid any people-related symbols.

user avatar Jake Contest Holder
Fri, 16 Mar 2012 22:02:27 +0000

For both #12 & #13 (& #14), the graphics in the logo are too cliche, stereotypical Karate. Our style is more modern, all-encompassing fighting and athleticism.
So the karate uniform and karate kicker are just not the image we're going for. The shadow/mirror effect on #12 wouldn't work for us in putting the logo on our products - it needs to have more clearly defined edges. The fonts in both are good, strong, bold fonts. But I think any kind of human/person symbol in the font isn't going to work.

user avatar si9nzation Designer
Wed, 14 Mar 2012 10:12:56 +0000

waiting your feedback about my design #13

user avatar Jake Contest Holder
Wed, 14 Mar 2012 04:39:48 +0000

Thanks for the great first round of logos. I think you're on the right track with a couple of them - here are my comments:

#6: cool design and I really like the "M" design. I think that symbol could be used by itself and really look good. I think where it could be improved would be either to somehow integrate that M and the words "MEISTER", or to make the "M" design perhaps somehow more closely resemble an identifiable object. I'm not sure if it would actually be better to have it tweaked to resemble some real object or if it's better obscure as is... The font is good for the wording, but maybe could be slightly improved? I'm not sure how - it's pretty good. We could probably start with just "Meister" before we add either the "MMA" or the "Get your fight on" tagline. I think this logo is the best start.

#7 , #3, #4, #5 - I don't like much about this design

#8 - This is probably my second favorite design. I like the originality of the barbell logo. I think it may be a little bit too weightlifting-specific though. Several of the things we carry in the "Meister" brand are weightlifting related, but I would really like it to be able to be used for almost anything athletic related. I don't have any recommendations on what would be more general to use but I think I would know it when I see it. The font isn't quite strong (bold?) enough - but it is still a pretty good look. I like the creativity and logo style - but the barbell is a bit too specific.

#11 - I'm not sure what the intended feel of the design is - but I'm not quite getting it.

#10 - Again I like the creativity, but I think it's a little too playful. Not nearly bold enough. I like that the design is incorporated into the wording but I don't like the idea of a person's shape being in the logo - too cliche for me.

Overall I'm really impressed with #6 and I think there's some good aspects to be drawn from the others, especially the creativity of #8.
Hopefully I've given you enough guidance to modify/create from here and see if we're going in the right direction.

user avatar bazz Designer
Mon, 12 Mar 2012 00:48:45 +0000

please guaranteed this contest.. thanks..