Peca & Reza

El que peca y reza, empata

Contest Holder
thelaunchpadtlp
Designs
21
Designers
8
Design Category
Logo Design
Status
Deciding Winner(s)

1st Prize
$110
2nd Prize
$75

Contest Designs

Creative Brief

Contest title: Peca & Reza
Sub title: El que peca y reza, empata
Category: Logo Design
Brand Name: Peca & Reza
Summary: This is a healthy food company. We produce sauces, dressings and condiments for people on specialized diets such as paleo diet, keto diet, etc. The name comes from the Spanish saying "el que pesa y reza empata", which translates to English "he who sins and prays is o.k." // Ideally, we would like the logo to have an angel and a devil or something that represents half "holy/saintly/virtuous" and half "wrong/evil/diabolical/sinful".
Description:

This is a healthy food company. We produce sauces, dressings and condiments for people on specialized diets such as paleo diet, keto diet, etc. The name comes from the Spanish saying "el que pesa y reza empata", which translates to English "he who sins and prays is o.k." // Ideally, we would like the logo to have an angel and a devil or something that represents half "holy/saintly/virtuous" and half "wrong/evil/diabolical/sinful".

 

Additional Information:

IMPORTANT - EXAMPLES: Find examples of logos that I like here: https://thelaunchpadtlp.box.com/s/kdn9s4zxsjzeuz5yzo2w3929jolt7gvi

IMPORTANT - COLOR: I would like the logo to look good in black and white, but I would also like it to have a two-color version. Say red and blue or green and purple or what have you. 

IMPORTANT - TEXT AND COMPOSITION: I would like the logo to be in such a way that we can use the icon/illustration-part only or the text-part only, BUT (and here comes the tricky part)... But we would like the logo to be designed in such a way that when we use it in its full version (with both text and icon/illustration), the text and the illustration become a very tight composition. Sometimes logos look like the placing of the text doesn't integrate well with the rest of the design and we want to avoid this.

IMPORTANT: We DO want something with an illustration featuring evil and holiness, sin and prayer, etc.

What I want:

Something elegant but quirky. 

What I don't Want: Something tacky

Contest Files

Contest material, sample files and attachments for the contest uploaded by Contest Holder.

811_387331564.zip Logos that I like.
811_411478745.jpeg Logos that I like.
811_1810029302.jpeg Logos that I like.
811_2069038129.jpeg Logos that I like.
811_614862035.jpeg Logos that I like.
811_888071209.jpeg Logos that I like.
811_1459062389.jpeg Logos that I like.
811_1340529710.jpeg Logos that I like.
811_571217316.jpeg Logos that I like.
811_1529887465.jpeg Logos that I like.

Discussion

user avatar thelaunchpadtlp Contest Holder
Sat, 06 Apr 2019 17:08:17 +0000

#3 is coming along nicely, but we aren't loving the typography nor the way the text integrates with the illustration. If we can find (or create?) a more apt typography and make the composition tighter in regard with how the text interacts/blends with the illustration, that would be lovely.

user avatar thelaunchpadtlp Contest Holder
Sat, 06 Apr 2019 17:06:34 +0000

#1 needs more work. It's a little cliché. We want something more original.

About Contest

Contest Information
Held by: thelaunchpadtlp
Category: Logo Design
Created on: Fri, 05 Apr 2019 19:46:40 +0000
Ends on: Wed, 10 Apr 2019 19:46:40 +0000
Total designs: 21
Total designers: 8
Status: Deciding
Is featured: Yes
Is blind: Yes
Is guaranteed: Yes
Prizes

Following are the prize(s) for contest Peca & Reza

1st Prize: $110
2nd Prize: $75