From this month we have started 110Designs Featured Designer, in which we aim to choose a Designer every month following Designer’s profile and success rate on 110Designs and take interview for inspiration to other designers.
110Designs: How did you get started in design?
Hugo Louroza: Logo design has always played a part in my life ever since childhood. Since I was a kid, I knew that my life would somehow be linked to the world of arts, because I’ve always been a creative person. Initially I wanted to be an architect, but I ended up fascinated by the area of design having graduated in Industrial Design. Graphic Design is my passion, the area that always amazed me and I chose as my profession.
110Designs: How do you get your inspiration? (what motivates/inspires you, describe your process)
Hugo Louroza: Inspiration is everywhere, but my main inspiration is my family, girlfriend and friends who always supported and encouraged me to go ahead and do what I really enjoy doing. I always try to be aware of the new “trends” in design especially in the area of branding. My process is simple and I believe it is the same of most of the designers: it begins with a careful reading of the design brief, followed by some research and then put ideas to paper with some sketches, then I start my work in CorelDraw and Adobe Illustrator.
110Designs: What led you to start using 110Designs.com? (Describe your experience)
Hugo Louroza: I started using 110Designs.com when I was looking for inspiration for a design project. I really liked it and I started entering into contests, because I always search for new places to grow as a designer improving my work and constantly introduce me to new ideas and techniques.
110Designs: What are the three most important things that designers can do to have success at 110Designs.com?
- Define your style and always believe in your own work, because if we do not believe that our work is the best, it wouldn’t worth submitting our proposals.
- Respect the work of other designers
- Analyze thoroughly the Design brief and read the messages that the Contest Holder leave, because most of the ideas are there.
110Designs: What do you love most about being a designer?
Hugo Louroza: The fact that I am doing what I had always wanted to do and even getting paid for it and not having to do the same thing every day for years is what I love most about being a designer.
Freedom of creativity, expressing my personality. I love when my work is seen by many people all over the world. Design is timeless and recognizable.
110Designs: What tip would you give to other contest holders?
Hugo Louroza: Write a clear Design brief and provide some links of examples that you love to help giving us a better idea on where to start. The brief plays a major role in the outcome, it must be detailed and the client’s feedback must be prompt and to-the-point.